PRIVACY STATEMENT
Last Updated: May 22, 2025
Aluna Vet, Inc. respects your privacy and is committed to protecting your personal information. This Privacy Statement provides you with information about how we collect, use, and share personal information at Aluna Vet, Inc. through our websites, products, mobile applications, or other sites that display this Privacy Statement (the “Sites”). This Privacy Statement also applies to data gathered from you in person and at any of our veterinary mobile units, hospitals, or clinics (also, the “Sites”) and when you apply for a job at Aluna Vet, Inc.
When exercising any of your privacy rights, please note that your state’s privacy laws may have different requirements than those contained within this Privacy Statement, which may impact Aluna Vet, Inc.’s handling of your personal information.
Your Choices and Consent
Please read this Privacy Policy carefully before accessing the Website or using our Services, because in doing so, you agree to be bound by the terms and conditions set forth in this Policy, and to the collection and processing of your Personal Information (see below). You are not obligated by law to provide us with any Personal Information. You hereby acknowledge and agree that you are providing us with Personal Information at your own free will, for the purposes described in this Policy or in proximity to any data submission point, and that we may retain such information in accordance with this Policy and any applicable laws and regulations.
Information We Collect And How We Use It
Personal information, as defined by the CPRA’s (California Privacy Right Act), is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal information includes, but is not limited to, the following if it identifies, relates to, describes, is reasonably capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular consumer or household”.
Information submitted and actively provided by the User:
- Identifiers – We collect data and information you submit to us via forms (such as account registration, contact page, as made available via the Services) and when you contact us, or when we contact you to provide the Services. This includes details such as your full name, phone number, email address and home/work address. The purpose of the collection and processing of this information is to provide you with the Services, to communicate with you about the Services, to coordinate meetings, and to charge for the Services.
- Media files. When you use the Services via the mobile application, you may choose to submit or upload files or images to your pet’s file and records. During service we may take photographs and videos and may share said images and information regarding your pet only with your prior authorization in writing.
- Audio: The contents of your interaction with our customer support or coordination teams may include audio recordings and transcripts of such communications. The purpose of the collection and processing of this category of Personal Information is to improve our services and document necessary medical information for your pet’s records.
- Billing and Payment Information. When you book an appointment via the Services or, when enrolling for our membership program, you will be requested to submit your billing information. This information includes your credit card details and billing address and is collected and processed by third-party processing vendors on our behalf.
- Account information. When you choose to create an account with us, you will be requested to create authentication credentials (consisting of your email address and password). Alternatively, you may be requested to submit a username or a zipcode and use a “one-time-password” (OTP) to sign in to the Services.
Support Information. We process information related to your support request, in order to provide you with the support services you requested, track the request resolution and keep it in your Customer card for better, more improved Services. This information includes the request metadata (such as time, date, category, and status) and your Customer information, including Membership information. We also process the content of your request in order to provide you with the relevant Services.
Automatically processed when you use Online Services
- Online Identifiers: Online identifiers do not personally identify you, however, associate certain online actions with your device or browser, and include the Internet protocol address (IP) which may also provide us with general location information, cookie IDs and our own internal random identifier of a user in the system.
- Cookies: Cookies are files downloaded to your device, for example, when you visit the Website. They are useful because they allow us to recognize a user’s device and support the continuity of your experience.
- Apple or Android ID. When you use the Services via the mobile application, we may access and use the ID that your mobile operator provides to you in order to extract analytics and usage.
- Usage Information and Analytics: Usage information and analytics about your interaction with our services, which may include, for example, the URLs of our website that you have visited and sent you to our Website, and, data extracted by analytics services via tags and cookies, as mentioned above, interactions with elements and content on our Website, pages you viewed, clicks you made on the Website, platform type, and browser type, version and language from which you access the Services.
- Device and Technical Information: This includes certain data about the device type, language and version from which you access it, for the main purpose of visibility, compatibility, functionality and availability of the Services. This category includes the type of device from which you access the Services, browser type and version, time zone setting, and operating system type and version.
Personal Information we collect from third parties:
- Referral. In cases that are referred to us by other veterinarians, veterinary clinicals, or animal care providers, we may receive the personal information of a third-party data subject in order to facilitate initial communication and timely veterinary care.
- Veterinary Staff: When you get a Service from one of our veterinarians, veterinary technicians, or other animal care providers, these professionals are providing the Services on our behalf, even if they are not directly employed by us but working under a contract. These professionals will share the Service rendering information with us, such as a summary of the visit, length and billing amount, the visit duration and location.
Media channels: certain media channels that may have sent you to our Website, such as Facebook, Google and Instagram may provide us with metadata about you, in an anonymized and minimized form for purposes of measurement and calculation of payment to them. This data sharing is subject to and disclosed in their own individual privacy policies which you are required to confirm before you use their services.
Sharing Information With Third Parties
We hold the information we process in strict confidence and only share your information with third parties in very limited circumstances and for very specific purposes (see below). UNDER NO CIRCUMSTANCES DO WE WE SELL YOUR PERSONAL INFORMATION TO ANY SOURCE.
We partner with a number of selected service providers, whose services and solutions complement, facilitate and enhance our own. These include customer support services, payment and processing, media services that advertise our Services and send prospective customers to us, data hosting, data analytics services (e.g. Google Analytics) and session replay records for analytic purposes such as crashes, functionality and usability, and our business, legal and financial advisors, and communication partners (collectively, “Third Party Service Providers”).
- Third Party Service Providers may receive or otherwise have access to some of your Personal Information, depending on each of their particular roles and purposes in facilitating and enhancing our services, and may only use your Personal Information for such purposes.
- Law enforcement, legal proceedings, and as authorized by law: We may disclose or otherwise allow access to Personal Information pursuant to a legal requirement or request, such as a subpoena, search warrant or court order, or in compliance with applicable laws and regulations. Such disclosure or access may occur with or without notice to you, if we have a good faith belief that we are legally required to do so, or that disclosure is appropriate in connection with efforts to investigate, prevent, or take action regarding actual or suspected illegal activity, fraud, or other wrongdoing.
- Protecting Rights and Safety: We may share your Personal Information with others, with or without notice to you, in cases of emergency or if we believe in good faith that this will help protect the rights, property or personal safety of our company, any of our Users, or any members of the general public.
Change of control: In the event that we will be acquired by or merged with a third-party entity, we reserve the right to transfer or assign the information we collected as part of such merger, acquisition, sale, or other change of control.
Storage Of Your Information
Your information will be maintained, processed and stored by us and our authorized affiliates (as applicable) in secure cloud storage, provided by our Third Party Service Providers based in the United States.
Right to Access and Information Regarding Personal Information
You have the right to request that we disclose to you the categories and specific pieces of Personal Information we have collected about you. Specifically, you have the right to request that we disclose the following to you, in each case in the twelve-month period preceding your request:
- The categories of Personal Information we have collected about you
- The categories of sources from which the Personal Information is collected;
- Our business or commercial purpose for collecting or selling PersonalInformation
- The categories of third parties with whom we share Personal Information;
- The specific pieces of Personal Information we have collected about you;
- The categories of Personal Information about you, if any, that we have disclosed for monetary or other valuable consideration and the categories of third parties to which we have disclosed the information, by category or categories of Personal Information for each third party to which we disclosed the Personal Information; and
- The categories of Personal Information about you that we disclosed for a business purpose.
- The categories of sensitive personal information to be collected and the purposes for which the categories of sensitive personal information are collected or used and whether such information is sold or shared.
Right To Deletion Request
You have the right to request that we delete any of your personal information that we have collected from you. Once we confirm your identity, we will delete your personal information from our records, unless an exception applies. To exercise the right to deletion, please email [email protected] or call 888-99-ALUNA.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
- Complete the transaction for which we collected the Personal Information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you or a third party.
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
- Debug products to identify and repair errors that impair existing intended functionality.
- Comply with the California Electronic Communications Privacy Act (Cal OPPA) or with any applicable legislation.
- Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement if you previously provided informed consent.
- Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
- Comply with a legal obligation.
- Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
Right To Correction
You have the right to request us to correct any inaccurate personal information we maintain about you. To exercise the right to correction, please email us at [email protected]
Right to Non-Discrimination
We will not discriminate against you for exercising any of your personal information rights. Moreover, we will not:
- Deny you goods or services.
- Charge you different prices or rates for goods or services
- Provide you with a different level or quality of goods or services.
- Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
Data Retention
We keep your personal information for different lengths of time depending on the type of information and the business and legal requirements. If you are a customer, we keep information that personally identifies you as long as you are receiving our services. If you no longer receive services, we still may need that information for business and legal requirements, such as to comply with your state’s record retention regulations, protect against fraud, or respond to legal requests. Other information is deleted automatically after a set period of time, often set by law, unless we are legally required to hold it longer, such as for pending litigation. We destroy, de-identify, or anonymize the information when it is no longer needed in identifiable form.
Using Cookies
We may use cookies and similar web technologies to help us with a better understanding of how you use our services, including those offered by Third Party Service Providers. You have the option to reject cookies on our Site. However, if you reject our request to use cookies or turn cookies off, you may be unable to access certain parts of the Sites or App and you may not be able to benefit from the full functionality of the Sites.
Minors
Our Sites are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. We reserve the right to request proof of age at any stage so that we can verify that minors under the age of 16 are not using our services.In the event that it comes to our attention that a person under the age of 16 is using our services, we may prohibit and block such User from using our Services, and will make all efforts to promptly delete any Personal Information with respect to them.
Data Security
We seek to use reasonable organizational, technical and administrative measures to protect Personal Information. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. Where we have given you (or where you have chosen) a password so that you can access certain areas of our site, you are responsible for keeping this password confidential. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please contact us at [email protected].
Changes to the Privacy Policy
We may update our Privacy Statement from time to time. Any changes will be made on this page along with the date last updated.
Contact Us
To ask questions or comment about this privacy statement or our privacy practices or to exercise any of your privacy rights, email us at: [email protected] or call us at 888-99-ALUNA.